46 mins.Understanding the person in personalization - Masterclass!This bespoke and practical masterclass in which Optimizely and VML will share best practices for winning over audiences by truly personalizing to them...
February 07 | 6 mins.Metrics: How to supercharge your experimentation program and increase conversions Think you know all you need to know about experimentation metrics? We did too... until we analyzed 127k experiments. Here’s what we discovered.